Transforming Idle Bank into a Real-World Money Maker
TapNation’s mobile game turned declining metrics around — achieving 2.4× higher retention and 1.4× ARPDAU growth with native rewards.
+142%
D14 retention
+44.4%
ARPDAU
Happy users
earning IRL money with their in-game bank!
Why Native Rewards?
ZBD Earn brings real-money rewards natively into gameplay, without extra apps or WebViews.
- Studios can rewards the entire active userbase, not just UA cohorts
- Proven to lift engagement, retention and LTV
- Lightweight SDK that goes live in days
Case Study Spotlight
Inside the case study, you’ll see how:
- A simple SDK integration flipped Idle Bank’s retention from decline to +142% on Day 14.
- Rewards baked into gameplay enhanced engagement with a native earning loop that kept players coming back.
- Instant, compliant payouts and plug-and-play UX let TapNation boost ARPDAU by 44% without changing gameplay, UA, or store assets.
Hear from TapNation
We worked closely with ZBD on the rewards integration for Idle Bank and had high expectations. We were still surprised at how fast retention and ARPDAU went up. It’s like flipping a switch.
— Philippe Lenormand, TapNation
Download Case Study
Overview
When TapNation added Bitcoin rewards to Idle Bank with ZBD Rewards SDK, retention and revenue surged — proof that aligning player motivation with rewards drives real results.
Sector
Mobile Gaming
Solution
Want to learn more?
Contact us